![]() ![]() ![]() I went through a phase where I was drinking and partying a lot. “Ten years ago, I was going through a very difficult period. Struggling in his personal life, it was a timely connection with a mentor that led Eric to start Vcycle. We speak to Eric about how he saw the social side behind the environmental needs in the city. Founded in 2017, Vcycle, short for virtuous cycle, is a social enterprise with a mission to redirect the work of the ‘cardboard grannies,’ giving them the opportunity to sort plastic to create upcycled products instead of scavenging for a living. ![]() Little do they know that these women play a hidden role as an underserved part of the recycling picture in Hong Kong – and that they’re paid just HKD 50 a day to do so. The city’s ‘cardboard grannies’ are an occurrence that has almost become normalised, making commuters immune to the hardships on display as part of the landscape of their hugely socially disparate city. Founder Eric Swinton talks to Hive Life about how his personal story has shaped the company’s meaningful mission.įor Hong Kong residents, it is a common sight to see elderly women hunched over a tattered metal cart stacked high with cardboard scraps, pushing it along the road. Hong Kong startup Vcycle is looking to reduce plastic waste while empowering marginalised communities. ![]()
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January 2023
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